Conservative
Hosting and datacenter networks
The visit comes from a server farm or cloud network, not a home, office or phone connection.
AvaGotYa 2.0 Hardened
Click-fraud and bot protection for Google Ads
AvaGotYa finds fake clicks on your Google ads, keeps the repeat offenders from seeing your ads again, and shows you the evidence. The software is free. You pay a share of the savings it can prove, and nothing if it proves none.
- $0 in any month it saves nothing
- Watch-only for 14 days first
- Every billed event in a CSV
$312Wasted spend detected
$184Estimated spend prevented
3,906Visits scored
- hosting networkSearch click · cloud server range
- automation flagShopping click · reports it is automated
- repeat clicksSame visitor, 7th click, no engagement
- cleanSearch click · home broadband · read 3 pages
- cleanPast customer · protected, never blocked
Never added together: wasted spend is junk you already paid for. Spend prevented is a modeled estimate for clicks that never happened, and only its Conservative version can ever be billed.
Illustration: example data, not a customer.
In plain words
What is AvaGotYa?
AvaGotYa watches the visitors your Google ads send. When a visit looks like a bot or a repeat junk clicker, it scores the visit, keeps a receipt, and keeps that source from seeing your ads again.
- Watches every visit your ads send and scores it with signals you can read.
- Excludes repeat offenders so they are not shown your ads again, once you turn blocking on.
- Proves what the junk cost you, with a receipt for every flagged visit.
Where does a fake click go?
Google bills a click the moment it happens, before your page even loads. So AvaGotYa can't undo a click that was already billed. It stops the next click from the same source, and builds the evidence.
Try it live
Test your own browser
Conservative counts only confirmed junk, like an automation flag or a hosting network, and it is the only tier AvaGotYa ever acts on or bills. Likely adds softer signals when two or more show up together. Aggressive counts any flag at all, and both of those tiers are for context and are never billed.
Six things it reads, in plain words
Four signals are deterministic, and they are what the Conservative tier counts. Two more tie the evidence together.
Conservative
Known bot and automation signatures
The browser reports that software is driving it, such as a test runner or a headless browser.
Conservative
Self-declared bots
The visitor says outright that it is a bot or a script, and AvaGotYa takes it at its word.
Conservative
One identity, many clicks, zero engagement
The same visitor clicks your ads again and again and does nothing on your site. Each repeat counts for less.
Grouping
Actors, not single IPs
Rotating IPs and devices are grouped nightly into “actors”, so a source that keeps changing address is still one source.
What the tag reads
Click IDs and campaign tags
The tag ties each visit to the ad click that sent it. It reads only the page's host plus the click-ID and utm_ keys, never your form fields.
How it works
Tag. Watch. Protect. Settle up.
1
Tag
Install the Google Tag Manager template or one script line. It reads click IDs and behaviour signals — not your form fields.
2
Watch · 14 days
Shadow mode blocks nothing. It shows what it would have blocked, and what that traffic cost you.
3
Protect
Connect Google Ads — read-only for spend, write access only for exclusion lists, revocable any time. Repeat offenders go on an account-level exclusion that also reaches Performance Max.
4
Settle up
Each month: wasted spend detected, estimated spend prevented, Google's own credits subtracted, and every billed event in a CSV you can check line by line.
Shadow mode first
Does it block anything on day one?
On every site, for at least 14 days, AvaGotYa blocks nothing. It scores every visit and shows you what it would have blocked, and why, using your own traffic. Then you decide whether to turn blocking on.
- Nothing is blocked while it watches, so no real visitor can be blocked by mistake in that period.
- The numbers are yours. It shows your own real results and never quotes averages.
- Connecting Google Ads is optional. Read-only for spend, with write access limited to exclusion lists and audiences, which you can revoke any time.
Real customers are protected
What if it blocks a real customer?
Blocking a real customer is the biggest risk with any click-fraud tool, so AvaGotYa is built around avoiding it.
- Anyone who has ever converted is protected from blocking.
- Allowlist in one click: an IP, a network or a device family.
- A “This was a real customer” button sits on every event.
- Every block is logged and reversible.
- A warranty credit mirrors the fee if a real customer is blocked, so over-blocking earns AvaGotYa nothing.
Receipts
A receipt for every flagged visit
Each flagged visit gets a receipt: the reason, the signals behind it, and a timeline of what the visit did. Export it any time.
- Billable events go into an unchangeable ledger with their evidence, from day one.
- A Google claim pack gathers click IDs, IPs, user agents and timestamps in the format Google's own click investigation asks for. Google decides what to credit.
- The record describes patterns and evidence. It never names a person or a company.
ConservativeTier
7thVisit by this actor today
0.4 sTime on page
- reasonHosting network: the visit came from a cloud server range, not a home or phone connection.
- signalThe browser reported that software was driving it.
- signalZero engagement: no pointer, scroll or touch input.
- exportevt_0007 · 2026-10-14 09:12:41 UTC · 198.51.100.23 · AS64500 hosting · automation=true · input=0 · 0.4 s · conservative
Illustration: example data, not a customer. The address and network number are reserved for documentation.
Walkthrough
How it works, in about a minute.
The dashboard shown is a preview of the product.
What can AvaGotYa do, and what can't it?
Nobody can stop Google from billing a click. Here is exactly where AvaGotYa helps, and where it does not.
What it can do
- Stop the next click from the same source by keeping repeat offenders from seeing your ads again.
- Help you claim credit for clicks already billed, by assembling the evidence. Google decides.
- Help keep the ad platform from buying that traffic again.
- Show you what the junk cost you, with a receipt for every flagged visit.
What it cannot do
- Stop Google billing a click. The click is billed before your page loads, and detection happens after.
- Undo a click that was already billed.
- Decide what Google credits. Google decides, gives credits rather than cash, and rejects many requests.
- Catch everything. No system does.
- Treat a blocked click as a saved click. That is why spend prevented is an estimate, kept apart from wasted spend.
- Name who is behind fake clicks. It never names a person or a company.
- Change your campaigns. Its only write access is exclusion lists and audiences, optional and revocable.
The price math
How is the fee worked out?
The software is free. Each month the fee is 30% of Conservative verified savings, after Google's own invalid-click credits are subtracted, and never more than 3% of that month's ad spend. No verified savings, no bill.
- Only confirmed junk counts. Each event is priced at the lower of your campaign's 30-day average cost per click and its 90th-percentile cost per click.
- Repeats count for less and less, and no single actor can count for more than 10 times the cost per click in a month.
- Counted once, in the month it happens, and never annualized.
- Google's credits come off first, so you are never charged for money Google already credited back.
The whole price, one paragraph
Do the math. No asterisks.
The software is free. The fee is 30% of the Conservative verified savings, after subtracting Google's own invalid-click credits, and it can never pass 3% of that month's ad spend. No savings, no bill. No setup fee, no minimum, month to month.
What-if calculatorYou choose the numbers
A what-if tool, not a prediction: AvaGotYa never promises how much it will save. Your 14-day shadow report is the number that matters.
Your bill that month
Standard fee (30%)—
Founding 25 fee (20%)—
Ceiling (3% of spend)—
You keep (founding)—
Side by side
Subscriptions charge for your traffic. This charges for your savings.
| AvaGotYa 2.0 | ClickCease | Fraud Blocker | ClickGUARD | Lunio | Polygraph | Google (built in) | |
|---|---|---|---|---|---|---|---|
| How you pay | share of verified savings | by website traffic | by ad clicks | by ad-spend band | a fraction of ad spend | per click | free |
| Entry price | $0 base | $99/mo | $79/mo | $89/mo | not published | $450/mo minimum | $0 |
| $0 in a month when nothing's found | ✓ | — | — | — | — | — | ✓ |
| Subtracts Google's own credits before charging | ✓ a line on the invoice | — not stated | — not stated | — not stated | — not stated | — not stated | n/a |
| Try before you pay | ✓ 14-day watch-only | ◐ 7-day trial | ◐ 7-day trial | ◐ 7-day trial | ◐ 14-day audit | ◐ audit ≥ 10k clicks/mo | n/a |
| Help with Google's click investigation | ◐ assembles evidence; Google decides | ◐ report only | — | ◐ CSV export | — | ◐ supplies evidence | ✓ request within 60 days |
| Ad platforms protectedWhere we're behind — Google only at launch | Google Ads | Google, Meta* | Google, Facebook, Instagram* | Google, Meta, Microsoft* | all paid channels* | none — blocks bots on your site | Google's own |
✓ yes◐ partly— no, or not stated on their public pages* from each vendor's site as checked Sept 2, 2026
Sources — list prices as published on each vendor's own site, September 23, 2026 (enterprise pricing is negotiated)
- ClickCease — clickcease.com/pricing.html · clickcease.com/faq.html
- Fraud Blocker — fraudblocker.com/pricing · fraudblocker.com/help/en/articles/10416239
- ClickGUARD — clickguard.com/pricing · clickguard.com/clickguard-vs-clickcease
- Lunio — lunio.ai/pricing · lunio.ai
- Polygraph — polygraph.net/pricing · polygraph.net/how-it-works
- Google Ads Help — support.google.com/google-ads/answer/11182074 · support.google.com/google-ads/answer/2375399
Found something out of date? Tell us on the contact page and we'll fix it.
Where it wins
The only published price here that goes to $0 when nothing's saved and isn't metered on traffic, clicks or spend. Watch-only first, Google's own credits subtracted right on the invoice, and every billed event in a CSV.
Where it doesn't — straight
Google Ads only at launch, and no track record yet. In a month with a lot of verified savings the fee can pass a $79–$99 flat plan from a few thousand dollars of spend. Above that line you're paying for the method, the ledger and a vendor whose income falls when your fraud does — not a lower price.
Full protection on Google Ads. Watching everywhere else.
On Google Ads, AvaGotYa both detects and excludes. On other ad platforms it detects and estimates, and nothing is blocked or billed.
Full protection
Google Ads
Repeat sources go on an account-level exclusion list, which reaches every campaign type, Performance Max included.
Shadow detection only
Other ad platforms
Visits are scored and estimates are shown. Nothing is blocked, and the estimates are never billed.
Any website, with or without ads
Bot, scraper, AI-crawler and form-spam detection works on any site, and you choose which AI crawlers get through. It is never billed. More ad platforms are planned, with no dates yet.
Founding 25
Twenty-five spots. A third off the fee for a year.
Founding advertiser · 2.0 Hardened
20%of verified savings
Instead of 30%, for your first 12 months.
- Still $0 in any month with no verified savings
- Still capped at 3% of that month's ad spend
- Google's own invalid-click credits subtracted first
- 14 days watch-only before anything is blocked
- Every billed event in a CSV · month to month · no setup fee
—days
—hours
—min
—sec
25founding spots, first come first served. Offer ends October 31, 2026 at 11:59 pm ET — whichever comes first.
The Founding 25 offer ended on October 31, 2026. The standard deal still applies: 30%, capped at 3%, $0 if nothing's saved.
Questions, answered straight
The honest Q&A.
Can you stop a fake click before Google charges me?
No — and nobody can. The click is auctioned and billed before your page even loads. AvaGotYa stops the same source seeing your ads again, and only savings from those future clicks can ever be billed.
Will I get my money back from Google?
Maybe, and it isn't ours to promise. Google filters and credits some invalid clicks itself, and you can request a click investigation within 60 days — AvaGotYa helps assemble the evidence. Google decides the outcome, and in its own words, "Google doesn't analyze or validate third-party data as part of invalid traffic investigations."
What exactly do I pay?
The software is free. The fee is 30% of the Conservative estimate of spend prevented, after subtracting Google's invalid-click credits, with a ceiling of 3% of that month's ad spend. No savings, no bill. No setup fee, no minimum, no per-traffic charge, month to month. Founding 25 members pay 20% for their first 12 months.
Isn't "savings" just a made-up number?
Every "saved" figure in this category is an estimate, because a blocked click never happened. AvaGotYa publishes its formula: each event is valued at your campaign's own cost per click (never the max bid), repeat visitors are discounted, each source is capped per month, and only the high-confidence tier is billed. Every billed event is exported so you can check it.
What if you block a real customer?
It's the most common failure in this category — usually shared connections like offices, VPNs and mobile networks. That's why it starts with 14 days of watch-only. Once blocking is on, every block is logged and reversible, you can allow-list in one click, and because billing is on verified savings, over-blocking earns AvaGotYa nothing.
When would a flat subscription be cheaper?
Often, at modest spend — and we'd rather you hear it from us. In a month where the 3% ceiling is reached, the fee passes a $79–$99 plan from roughly $2,600–$3,300 of monthly ad spend. Above that you're paying for the method, the per-event ledger, the evidence and a vendor whose income falls when your fraud does.
Do you tell me who's attacking me?
No. You get evidence, patterns and a damages estimate for you and your lawyer, but never a named person or company. Naming someone without proof is legally dangerous and usually wrong.
Which ad platforms are covered?
At launch, only Google Ads is protected with automatic exclusions. Other platforms that pass a click ID get detection estimates only, which are never invoiced. More platforms are on the roadmap, with no dates yet.
Do I have to give you access to my ad account?
To be billed accurately, yes: read-only access to spend and performance data. Write access is optional, limited to exclusion lists and audiences, and revocable. AvaGotYa can't change your campaigns, budgets or bids. Without the connection, events are valued at $0 — so your bill goes down, not up.
Has it worked for other businesses?
There are no public customer results yet — it's new, and it's starting in watch-only mode on its first sites. Your own 14-day shadow report is the evidence that matters for you.
Live chat · a real AI, right now
Ask it anything.
It knows AvaGotYa inside out
Including what it won't promise you.
Hi! Ask me anything about AvaGotYa — like how the fee is worked out.
Only pay when it pays.
Founding 25: 20% of verified savings for a year. Ends October 31.