Pay-per-click that manages itself, in real time.
Run by a co-founder of what became Google Analytics, across two decades and thousands of ad accounts — now handed to an agent fleet that watches live search and social feeds and acts in minutes, not Mondays.
The case for taking humans out of the bidding loop
Paid media moves faster than any human can. Auction dynamics shift by the hour, search terms spike on news cycles, a competitor changes their offer, a creative fatigues mid-week. By the time an analyst pulls the report, spots it, and logs into the platform, the moment has passed and the budget is already spent.
This is the discipline Avakata was built from. We’ve managed paid acquisition across Google Ads, Yahoo, and Microsoft for the better part of two decades — inside Google’s earliest pay-per-click beta programs, across thousands of accounts. Agentic Real-Time PPC takes those hard-won playbooks and runs them continuously, with an agent fleet that never sleeps and never waits for Monday.
One fleet across Google Ads, Meta, and Reddit
Most teams run each channel in a silo with a different person and a different cadence. We run Google Ads, Meta, and Reddit under one orchestrator, so budget flows to wherever intent is converting right now instead of being trapped in last quarter’s split.
Each platform gets its own specialist agent — search intent on Google, audience and creative velocity on Meta, community and context on Reddit — but they share one source of truth and one goal. When Reddit lights up around a topic your product solves, the system can lean in there while trimming a fatiguing Meta set, automatically.
Wired to real-time search and social feeds
The engine is only as good as what it can see. We tie the agents to real-time search-term and SERP feeds, trending queries, and social signal — so bids, budgets, and negative-keyword lists update as intent actually shifts, not on a weekly export.
That means rising search terms get captured the day they rise, wasteful queries get mined into negatives before they drain spend, and ad creative is rewritten on the fly to match the language people are using this week. Every creative and bid change passes a critic gate and a budget pacer first, so the system stays aggressive without running away from your targets.
Predictable spend, accountable results
Autonomy here is bounded by hard rails: target ROAS or CPA, daily and monthly budget caps, brand-safety constraints, and a full audit log of every change with the reason attached. You get a daily plain-English memo — what moved, what it cost, what it returned — and the ability to pause or roll back anything instantly.
It pairs naturally with the rest of the engine: the same agents that optimize the ad can hand off to an agentic landing page that rewrites itself to match the winning message, closing the loop from impression to conversion.
Frequently asked questions
- Which platforms do you manage?
- Google Ads, Meta, and Reddit under one orchestrated agent fleet, with budget shifting between them based on where intent is converting in real time.
- What do the real-time feeds actually do?
- They drive the decisions: rising search terms get captured fast, wasteful queries get mined into negatives, and ad creative is rewritten to match current language — all critic-gated and budget-paced.
- How do I keep control of spend?
- Hard rails: target ROAS/CPA, daily and monthly caps, brand-safety constraints, a full audit log, a daily memo, and instant pause or rollback.
Bring your funnel. We’ll show you where this would act.
Thirty minutes, screen-share, no slides — the person who built the engine walks you through what it would do on your site.
Book a 30-min discovery →